Born and raised in the New Jersey and based in Los Angeles, California.  Over the past 2 decades, Beth has perfected her skills, spearheading global omni-channel businesses up to $2.3 billion in volume. She has worked with some of the greatest fashion and lifestyle brands - including Gap, Banana Republic, Old Navy, Abercrombie, Guess, Victorias Secret, Anthropologie, and Torrid. Beth is an authentic results-driven leader with an excellent track record. Her blend of creative marketing and merchandising gives her a key advantage to thrive in a variety of environments.  She balances deep analytics and data-driven thinking with a unique creative vision. Beth fosters collaboration to connect with desired audiences in a way that is genuine, meaningful - and as a result - lucrative. Beth has powerful relationships with internal and external partners as well as outside agencies.
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Beth graduated with a Bachelor's of Science degree-business administration with a concentration in marketing and advertising. Her education, curiosity, and extensive on-set experience has given her the skills to work on brand campaigns for a vast range of clients.
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Not only does Beth bring an exceptional level of creativity, innovation and passion to every project, she always brings positive energy and calm into a fast-paced work environment. Whether on location on the beach, in the mountains, or at the office, she is most content when collaborating with others. 

On a personal note, Beth is obsessed with health and wellness. She is constantly looking for ways to improve both physically and mentally. She was an All American Athlete in College and has completed 5 marathons since. Beth is certified in pilates and yoga and did training in the south of France with the best in the industry. When Beth is not at work you can find her strolling on the beach with her dog McGregor.

In 2016 Beth started her own business to offer a variety of creative, marketing, and merchandising services, including everything from merchandising and assortment strategies, creating and optimizing e-commerce websites to on-set photo art and styling direction for video and stills. She followed her gut and pivoted throughout the years to do what she loves.